Providing Customized Solutions for your Association to create a efficient, productive, and prosperous organization
As an Associate Account Executive, Tiarra supports clients in a variety of areas, including marketing, social media, committee and board support, membership support and many other areas. Tiarra carries a wide range of skill sets, with a unique specialization in digital communications and marketing strategies. After working in the non-profit space at several prominent statewide trade associations in California, including the California Partnership to End Domestic Violence (The Partnership) and the California Association of Alcohol & Drug Program Executives (CAADPE), she spent some time working in the government sector. Having spent many years in the non-profit sector, she is accustomed to wearing “multiple hats” and has done everything from general administration to website management. Tiarra comes from a civic engagement background, having spent time as Chair of the Membership and Marketing Committee for the Sacramento Urban League Young Professionals Affiliate. Tiarra focuses on applying effective outreach strategies on social media and maintaining positive, engaging relationships with stakeholders via email marketing, direct and indirect outreach, and other methods. She holds a Bachelor’s in Communication Studies from California State University, Sacramento and a Master of Public Affairs from the University of San Francisco.